{"id":21474,"date":"2022-03-19T17:35:13","date_gmt":"2022-03-19T21:35:13","guid":{"rendered":"http:\/\/worldjusticenews.com\/news\/?p=21474"},"modified":"2022-03-19T17:35:13","modified_gmt":"2022-03-19T21:35:13","slug":"australia-sues-facebook-over-scam-ads-impersonating-celebrities","status":"publish","type":"post","link":"https:\/\/worldjusticenews.com\/news\/2022\/03\/19\/australia-sues-facebook-over-scam-ads-impersonating-celebrities\/","title":{"rendered":"Australia sues Facebook over scam ads impersonating celebrities"},"content":{"rendered":"<div class=\"ssrcss-uf6wea-RichTextComponentWrapper e1xue1i86\" data-component=\"text-block\">\n<div class=\"ssrcss-7uxr49-RichTextContainer e5tfeyi1\">\n<p class=\"ssrcss-1q0x1qg-Paragraph eq5iqo00\"><b class=\"ssrcss-hmf8ql-BoldText e5tfeyi3\">Australia has launched legal action against Facebook&#8217;s parent company Meta, alleging it allowed scam ads to target users with fake celebrity endorsements.<\/b><\/p>\n<\/div>\n<\/div>\n<div class=\"ssrcss-uf6wea-RichTextComponentWrapper e1xue1i86\" data-component=\"text-block\">\n<div class=\"ssrcss-7uxr49-RichTextContainer e5tfeyi1\">\n<p class=\"ssrcss-1q0x1qg-Paragraph eq5iqo00\">The tech giant had engaged in &#8220;false, misleading or deceptive conduct&#8221; by knowingly hosting the ads for bogus cryptocurrencies, a regulator said.<\/p>\n<\/div>\n<\/div>\n<div class=\"ssrcss-uf6wea-RichTextComponentWrapper e1xue1i86\" data-component=\"text-block\">\n<div class=\"ssrcss-7uxr49-RichTextContainer e5tfeyi1\">\n<p class=\"ssrcss-1q0x1qg-Paragraph eq5iqo00\">The US company could face financial and other penalties.<\/p>\n<\/div>\n<\/div>\n<div class=\"ssrcss-uf6wea-RichTextComponentWrapper e1xue1i86\" data-component=\"text-block\">\n<div class=\"ssrcss-7uxr49-RichTextContainer e5tfeyi1\">\n<p class=\"ssrcss-1q0x1qg-Paragraph eq5iqo00\">Meta is yet to comment but has previously said it is committed to keeping scammers off its platforms.<\/p>\n<\/div>\n<\/div>\n<div class=\"ssrcss-uf6wea-RichTextComponentWrapper e1xue1i86\" data-component=\"text-block\">\n<div class=\"ssrcss-7uxr49-RichTextContainer e5tfeyi1\">\n<p class=\"ssrcss-1q0x1qg-Paragraph eq5iqo00\">The Australian Competition and Consumer Commission (ACCC) says the ads in question used Facebook&#8217;s algorithms to target susceptible users and featured bogus quotes by Australian celebrities.<\/p>\n<\/div>\n<\/div>\n<div class=\"ssrcss-uf6wea-RichTextComponentWrapper e1xue1i86\" data-component=\"text-block\">\n<div class=\"ssrcss-7uxr49-RichTextContainer e5tfeyi1\">\n<p class=\"ssrcss-1q0x1qg-Paragraph eq5iqo00\">Identities used without permission included former New South Wales Premier Mike Baird, prominent TV host David Koch and millionaire entrepreneur Dick Smith.<\/p>\n<\/div>\n<\/div>\n<div class=\"ssrcss-uf6wea-RichTextComponentWrapper e1xue1i86\" data-component=\"text-block\">\n<div class=\"ssrcss-7uxr49-RichTextContainer e5tfeyi1\">\n<p class=\"ssrcss-1q0x1qg-Paragraph eq5iqo00\">&#8220;The essence of our case is that Meta is responsible for these ads that it publishes on its platform,&#8221; ACCC chairman Rod Sims said in a statement on Friday.<\/p>\n<\/div>\n<\/div>\n<div class=\"ssrcss-uf6wea-RichTextComponentWrapper e1xue1i86\" data-component=\"text-block\">\n<div class=\"ssrcss-7uxr49-RichTextContainer e5tfeyi1\">\n<p class=\"ssrcss-1q0x1qg-Paragraph eq5iqo00\">The legal action, filed in the Federal Court of Australia, alleges Meta did this knowingly and failed to prevent the scams even after objections were raised by celebrities.<\/p>\n<\/div>\n<\/div>\n<div class=\"ssrcss-uf6wea-RichTextComponentWrapper e1xue1i86\" data-component=\"text-block\">\n<div class=\"ssrcss-7uxr49-RichTextContainer e5tfeyi1\">\n<p class=\"ssrcss-1q0x1qg-Paragraph eq5iqo00\">&#8220;In one shocking instance, we are aware of a consumer who lost more than A$650,000 (\u00a3360,000; $480,000) due to one of these scams being falsely advertised as an investment opportunity on Facebook. This is disgraceful,&#8221; Mr Sims said.<\/p>\n<\/div>\n<\/div>\n<div class=\"ssrcss-uf6wea-RichTextComponentWrapper e1xue1i86\" data-component=\"text-block\">\n<div class=\"ssrcss-7uxr49-RichTextContainer e5tfeyi1\">\n<p class=\"ssrcss-1q0x1qg-Paragraph eq5iqo00\">Last month,\u00a0<a class=\"ssrcss-1gfaiii-InlineLink e1no5rhv0\" href=\"https:\/\/www.bbc.com\/news\/world-australia-60238985\" target=\"_blank\" rel=\"noopener\">Australian billionaire Andrew Forrest launched a criminal case against Meta<\/a>\u00a0over fake ads that used his image.<\/p>\n<\/div>\n<\/div>\n<div class=\"ssrcss-uf6wea-RichTextComponentWrapper e1xue1i86\" data-component=\"text-block\">\n<div class=\"ssrcss-7uxr49-RichTextContainer e5tfeyi1\">\n<p class=\"ssrcss-1q0x1qg-Paragraph eq5iqo00\">While Dr Forrest accuses the tech giant of breaking anti-money laundering laws, the ACCC&#8217;s case is about\u00a0<a class=\"ssrcss-1gfaiii-InlineLink e1no5rhv0\" href=\"https:\/\/www.accc.gov.au\/media-release\/accc-takes-action-over-alleged-misleading-conduct-by-meta-for-publishing-scam-celebrity-crypto-ads-on-facebook?utm_source=twitter_accc&amp;utm_medium=social&amp;utm_campaign=p_edu_g_awa_c_rulings_meta_facebook_crypto_ads_scam\" target=\"_blank\" rel=\"noopener\">alleged breaches of consumer law or a separate regulatory act<\/a>.<\/p>\n<\/div>\n<\/div>\n<div class=\"ssrcss-uf6wea-RichTextComponentWrapper e1xue1i86\" data-component=\"text-block\">\n<div class=\"ssrcss-7uxr49-RichTextContainer e5tfeyi1\">\n<p class=\"ssrcss-1q0x1qg-Paragraph eq5iqo00\">Meta &#8211; which also owns Instagram and Whatsapp &#8211; made $115bn in global advertising revenue in 2021.<\/p>\n<p>Source: <a href=\"https:\/\/www.bbc.co.uk\/news\/world-australia-60789802\" target=\"_blank\" rel=\"noopener\">bbc.co.uk<\/a><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\">Australia has launched legal action against Facebook&#8217;s parent company Meta, alleging it allowed scam ads to target users with fake celebrity endorsements. The tech giant had engaged in &#8220;false, misleading or deceptive conduct&#8221; by knowingly <a class=\"mh-excerpt-more\" href=\"https:\/\/worldjusticenews.com\/news\/2022\/03\/19\/australia-sues-facebook-over-scam-ads-impersonating-celebrities\/\" title=\"Australia sues Facebook over scam ads impersonating celebrities\">[&#8230;]<\/a><\/div>\n","protected":false},"author":1,"featured_media":21475,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":"","footnotes":""},"categories":[350,109,2,6],"tags":[819,8357,335,7005,8355,8356],"class_list":{"0":"post-21474","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-australia","8":"category-headline","9":"category-news","10":"category-world","11":"tag-australia","12":"tag-cryptocurrencies","13":"tag-facebook","14":"tag-federal-court-of-australia","15":"tag-meta","16":"tag-scam-adverts","17":"pmpro-has-access"},"_links":{"self":[{"href":"https:\/\/worldjusticenews.com\/news\/wp-json\/wp\/v2\/posts\/21474","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/worldjusticenews.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/worldjusticenews.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/worldjusticenews.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/worldjusticenews.com\/news\/wp-json\/wp\/v2\/comments?post=21474"}],"version-history":[{"count":2,"href":"https:\/\/worldjusticenews.com\/news\/wp-json\/wp\/v2\/posts\/21474\/revisions"}],"predecessor-version":[{"id":21477,"href":"https:\/\/worldjusticenews.com\/news\/wp-json\/wp\/v2\/posts\/21474\/revisions\/21477"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/worldjusticenews.com\/news\/wp-json\/wp\/v2\/media\/21475"}],"wp:attachment":[{"href":"https:\/\/worldjusticenews.com\/news\/wp-json\/wp\/v2\/media?parent=21474"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/worldjusticenews.com\/news\/wp-json\/wp\/v2\/categories?post=21474"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/worldjusticenews.com\/news\/wp-json\/wp\/v2\/tags?post=21474"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}